that excite and encourage your customers.
with a robust & secure eCommerce website.
Thoughtful design and feature-rich development
We make the maintenance of your eCommerce website as easy as possible. This includes adding and removing products, updating prices, changing product information, and more. We do this by using a well-established content management system and building in our usability functions.
Ensuring your eCommerce website is successful is at the top of our priority list. We achieve this in a number of ways, including making the design attractive and clutter-free. The navigation and search features will also be highly effective to help potential customers find what they are looking for. In addition, we present your products beautifully, and we’ll ensure there is a compelling buy button on the page. Also, the checkout process will be secure and easy to follow to minimise shopping cart abandonment rates.
Shopping cart abandonment is one of the most important factors to consider when developing an eCommerce website. It happens when a visitor to your website places items in the shopping cart but then doesn’t fully complete the transaction. It is something all eCommerce websites experience, and there are several reasons for it happening. The key is first to understand these reasons and then minimise the shopping cart abandonment level on your website. Things like making delivery costs visible, ensuring the checkout process looks secure, and making the checkout process quick to complete, are some of the things we do to keep shopping cart abandonment on the websites we create low.
We begin our process by getting to know you and your business objectives, target market, and competitors, developing a plan and identifying any resources or additional features required. From here, we work with you to develop a complete sitemap with all the functionality and features required and create wireframes and mockup designs – all focused on perfecting the user experience.
Once you are satisfied with the wireframes, we start to add visual features and colours representing your brand. At the same time, our content writer will work with you to create SEO-friendly content to provide the information your customers need. Once you have approved the design and content, our developers will bring your website to life with clean codes, the latest technologies and pixel perfect layout.
Before deploying your website, it goes through rigorous testings to ensure your website is of the highest quality and security. Our service does not end when your website is live. We continually monitor your website and optimise it to deliver a better user experience and conversions. Should you need to add new custom features to your website or would like to avail of our other digital marketing services to boost your website visibility and attract more customers, KWD is always ready to help.