If you don’t have much budget but are looking for new ways to drive traffic other than SEO, email marketing, social media, or guest posting, then this article is for you.
In this article, I will show you how to drive targeted traffic and reach thousands of people for free via Amazon Kindle Direct Publishing, twisted guest blogging, and by partnering with others.
Kindle Select 90-Day Traffic Plan
Do you know that self-published books now represent 31% of e-book sales in the Amazon Kindle Store? Before the emergence of the Amazon Kindle Store and other similar online bookstores, you needed thousands of dollars and the help of a large publishing house to get a book published. This is now changed as anyone can publish a book within a day. In addition, this technique can be used to drive traffic to your website or blog.
When you publish your Kindle book, you can enrol the book in the Kindle Direct Publishing Select Program. This makes your book exclusive to the Kindle Store for 90 days. Amazon also includes it in the Kindle Owner’s Lending Library where thousands of targeted readers can borrow it for free. Furthermore, you can run a free promotion for a paid e-book for five days.
To drive traffic to your website through your Kindle book you can place a link directly inside the book. Another way of getting traffic is using free giveaways.
Twisted Guest Blogging
This is a unique approach that is very different from typical guest blogging – this is the reason it is given the title “twisted”.
According to Neil Patel, one blogger recorded a 203% increase in traffic growth in 2013 when his guest posts were featured on high-traffic and relevant blogs.
So, how did that blogger get thousands of people to read his guest post? Here are the three steps he followed for guest posting:
- Research blogs with social influence
- Checking the top-ranking websites
- Pitch them one by one
The objective is to get featured by one of the blogs after it accepts your guest post.
Partner with Others
You can place a badge of a company on your website or blog, or share your content with other blogs, in exchange for them driving traffic back to your blog. This approach involves partnering with them. There are many popular blogs that are looking for quality content and if you provide it to them, they will have no issues linking back to your website.
In order to get this partnership, you must consistently reach out to potential websites and blogs. Most probably you will get one yes out of every 10 blogs you hit.